MGA sets up commercial communication committee, adds guidelines

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The Malta Gaming Authority (MGA) has set up a Commercial Communications Committee which reviews commercial communications and assesses any possible breaches, in order to ensure the adhesion to the Gaming Commercial Communications Regulations, according to a press release sent to Business Malta. 

In addition, the MGA is issuing the Commercial Communications Guidelines as part of the watchdog’s aim of placing player protection and responsible gaming on top of its regulatory agenda.

The authority believes that the guidelines can provide practical guidance to any person offering licensable games and to people who collaborate in any way or provide any service, including any marketing or promotional service.  

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The guidelines will serve also as guidance on the interpretation of the regulations and should not be considered as a substitute for the relevant laws and regulations. 

In fact, they reflect the MGA’s intended effect of the regulations but neither constitute new rules nor bind the MGA or the committee on the manner in which they will decide upon any commercial communication complaint, the press release says.